INVESTOR INTELLIGENCE & CRM

Find your next shareholders.
See who's ready to buy.

IRIS builds a growing database of investors, scores who's warming toward a position in your stock, and turns attention into shareholders.

THE REAL METRIC

Your next shareholders are already looking.
You just can't see them.

Every day, investors research your stock: reading your deck, asking questions, circling before they buy. Today that interest is invisible. You watch the volume move and never learn who's behind it. IRIS makes them visible. It names the anonymous, scores who's warming, and helps you reach them personally, before they decide. Your IR firm sends a monthly report. IRIS works every minute your stock trades, and it never forgets a name.

WHAT IRIS DOES

Three jobs. One agent. Never stops.

FINDS

Your next investors

Seeds your database on day one with the shareholders you already have and the funds holding your peers, then adds every engaged visitor your news attracts, week after week.

SCORES

Who's warming to buy

Every contact becomes a living profile: where they're from, how they found you, which channels send them, what they read and keep asking about, ranked by who's warm and who's getting warmer.

CONVERTS

Interest into shareholders

Engages, follows up and logs every touch, turning attention into actual buying.

THE ENGINE

Your database grows itself.

1

Capture & enrich

The concierge and signups capture engaged visitors. Your shareholder register and public ownership filings seed the rest. Every source consented or public.

2

Score & rank

Each profile scores from every visit, question and click, ranking who is warming now, not last quarter. The score sharpens into a trained predictor as your register uploads confirm who actually bought.

3

Engage

Personalized, compliant outreach plus an always-on site concierge that captures intent.

4

Learn & grow

Every register upload labels who actually bought, so predictions train on your real conversions, and the database compounds.

The loop compounds. Step 4 feeds Step 1: your investor database is an asset that grows every week you run it.
TRY IT LIVE

This is the concierge. It actually works.

Ask it about the sample company's drill results, treasury or financings. It answers from the company's public disclosure, scores buying intent, and captures leads. Type or talk: tap the soundwave for a live voice conversation, like a call. Customize the branding below. That's how it deploys per client.

THE SAMPLE COMPANY
Accent

Aurora Gold is a fictional company created for this demo. On a real deployment, IRIS answers from your company's approved public disclosure.

IRIS · Aurora Gold Corp.

● Online · ask me anything about the company
THE BACK END

The console behind the concierge.

Every conversation, lead and signal flows into the IRIS console: your live investor database, scored and ready to act on. Scroll to look around it.

Investor list
2,418
▲ 19% this quarter
Ready to buy
214
▲ 33 this week
Conversations
892
▲ 21% / 30d
Investor list growth feeds from concierge + filings
Investors scored continuously
MM
Meridian Mining Fund
94
Peer holderReady
RC
R. Castellano
91
ConciergeReady
SP
Summit Resource Partners
88
13F filingReady
LZ
L. Zhang
73
ConciergeWarming
BC
Beaver Creek Capital
69
Peer holderWarming
TO
T. Okonkwo
48
ConciergeEngaged
Concierge intake live
"When are the Kodiak Ridge assays expected?"
Kodiak RidgeHigh intent✓ Lead captured
"How can I get on the list for the next financing?"
FinancingHigh intent✓ Lead captured
scroll ↓ the console moves with you
Open the full console →
THE FULL STACK

Everything IRIS does. All of it live.

IRIS tells you who's about to buy your stock, and helps you reach them before they've decided. Not a roadmap: every feature below runs in production today, in one loop that captures investor interest, understands it, acts on it, and proves what worked.

1 · CAPTURE
CONCIERGE

AI Investor Concierge (chat + voice)

A 24/7 assistant on your IR site that answers investor questions strictly from your approved disclosure, and turns every conversation into a captured, scored lead.

TRACKING

Site & conference tracking

One line of code on any site you own (your IR site, your conference site) logs every visitor's region, city, network, device, and how they found you.

SIGN-UPS

Sign-up capture

Any form submission on your tracked sites lands the email straight into the CRM automatically, tagged to its source.

DATA ROOM

Trackable data room

An optional trackable deck link that shows who opened your presentation and how far they actually read.

IDENTITY

Identity stitching

Anonymous activity connects to a real person retroactively the moment they leave an email, across devices and across your sites.

2 · UNDERSTAND
CRM

Investor CRM

Your entire shareholder base in one list: live 13F institutional holders sorted by dollars held, plus every captured prospect by name, each with a full profile of what they asked, when, and from where.

SCORE

Engagement scoring

Every prospect gets a live engagement score from their real behaviour, so you work the warmest first. It trains into a true predictor once your register uploads teach it who converted.

TRENDS

Question trends

What investors are actually asking this quarter (financing, permitting, drill results), trending up or down.

PEERS

Peer Holders

Funds that hold your peers but not you, verified against their actual SEC filings. Your warmest institutional targets.

INSIDERS

Insider & filing intel

Form 4 insider buys and sells and 13D/G ownership filings, pulled live from EDGAR and parsed into plain English.

TAPE

Tape × engagement

Your stock's price and volume overlaid with your site engagement, flagging the days when volume spiked and someone was doing homework.

GEO

Geo & channel intelligence

Which regions and marketing channels produce engaged investors, so budget goes where buyers are.

3 · ACT
CAMPAIGNS

Email campaign builder

A Mailchimp-class designer: build branded emails in blocks, schedule them, send from your own domain, and track opens and clicks per investor in a full campaigns dashboard.

FOLLOW-UP

Auto news follow-up

Release news, and IRIS prepares a personalized, letterheaded email to exactly the investors who asked about that topic, greeting each by name and quoting their own question. You review and approve before it sends.

STUDIO

Content Studio

Press releases, shareholder updates and branded investor decks drafted from your disclosure by Claude Opus 4.8, laid out like the wire version, with the cautionary language built in. It refuses to invent facts.

LISTS

Smart lists

Flag anyone into named lists like "Funds ready to buy" or "Dark holders" that sync to your account and feed straight into campaigns.

4 · CLOSE THE LOOP
IMPORT

Import a list

Upload a shareholder register, a NOBO beneficial-owner list, or your Mailchimp audience. IRIS matches it against everyone it knows and splits it into engaged vs. never-contacted, written into the CRM as working lists.

DARK

Dark holders

The people who own your stock but have never heard from you: found, listed, and one click from outreach.

ROI

Conference ROI

Per event: visitors, questions, leads captured, and how many ended up on your register.

BRIEF

Weekly brief

Every Monday morning, IRIS emails you what happened: new engaged investors, what they asked, campaign results, insider filings.

LEARN

Learning loop

Every register or NOBO upload labels which behaviours actually preceded a share purchase, turning the engagement score into a predictor trained on your real conversions. Data no competitor can buy.

Ground truth costs about $1,000 a quarter. A NOBO beneficial-owner list runs ~10¢ a name from Broadridge. Most issuers already buy it for proxy season and let it rot in a drawer. Upload it to IRIS and it becomes the most valuable dataset you own: who bought, who sold, who holds your stock but has never heard from you. It compounds every quarter, and no competitor can buy it, because it's yours.
INVESTOR INTELLIGENCE

Turn your traffic into a media plan.

Most analytics tell you where your traffic comes from. IRIS goes further: across all your site traffic, not just the people who chat, it pinpoints where your engaged investor interest is concentrated, then turns it into a clear recommendation on where to spend. Run Meta here, Google search there. Anonymous and aggregate, no personal identifiers.

WHERE

Where investors cluster

City and region for every engaged visitor, so a Google or Meta campaign targets the metros your real interest is coming from, not a guess.

WHICH

Which channels convert

Google, Meta, X, newsletters, referring sites. IRIS shows which sources send investors that actually engage, so budget follows what works.

WHO

Retail vs. institutional

Network signals help separate retail investors from institutions and filter out bots, so you know which kind of campaign even makes sense.

The output is a decision. "Run Meta in these metros, Google search in these. Skip the rest." Data-backed ad targeting instead of spray-and-pray.
DEPLOY

Live on your IR site. We handle setup.

No rebuild, no dev project. The concierge goes live with a single embed on your existing site, and we configure the branding and your approved-disclosure source for you.

One line. Your web person pastes a single tag. Nothing else on your site changes.
We configure it. Branding, ticker, accent and the approved-disclosure set are set up for you.
Floating or inline. Runs as a corner bubble or an embedded panel, your choice.
Always current. IRIS pulls your latest press releases automatically, so the concierge is never out of date, with no redeploy.

The same widget you can try above is exactly what one line of script adds to a client's site.

BUILT CLEAN

Attract buyers without the compliance risk.

Getting investors to buy a small-cap is the most-scrutinized activity in public markets. IRIS is the systematic, defensible way to create demand, built on first-party and public data, never covert profiling.

Sourced from filings

Every answer traces to filed, public disclosure. Nothing invented, nothing selective.

Logged & audit-ready

Every interaction timestamped and exportable. Hand your board or regulator a clean record.

Anti-touting guardrails

Promotional language and unapproved claims are blocked before they reach an investor.

Most IR spend evaporates.
IRIS compounds.

Every question answered, every visitor named, every campaign measured makes your investor database more valuable, an asset you own and no competitor can buy. You fought for the capital. IRIS builds the shareholders.